Now, this isn’t a search engine, but it still has a pay per click option which comes heavily recommended to businesses with products (I wouldn’t recommend this type of marketing for services).

Pros include:

  • •Allowing you to connect with your customers, even through your pay per click ads. It also allows you to target certain demographics, geolocations and user interests. Allowing you to take full specifically, target your audience.

Cons include:

  • •A much lower click through rate, lots of people on Facebook aren’t exactly looking for your product so it is a much more outbound type of marketing